QNTRO - Your iQ choice for market iNTRO

In a Nutshell

Choose between Direction, Sprint & Scale — engage one module or all three

8 weeks to clarity, 90 days to proof, 6+ months to a repeatable growth engine

Local presence in EMEA — no headcount or infrastructure costs to carry

50+ years semiconductor & IoT experience — tap into it via Sparring

Built by people who've done this before

Founders with 50+ years combined inside NXP, Renesas Electronics, ams AG and beyond.

Bernd Gessner

Entrepreneurial executive with 30+ years driving business development, sales growth and operational scale in semiconductor and IoT. Built new revenue streams, led a successful IoT company exit. Former COO/CFO at Panthronics AG, former EVP at ams AG.

Barbara Ribic

Business consultant and sales executive with 20 years in wireless IoT (RFID/BLE/NFC). Senior sales and business development roles at NXP Semiconductors, Avery Dennison, Confidex, and Panthronics AG (acquired by Renesas Electronics).

Is QNTRO Right for You?

If any of this sounds familiar, let's talk.

QNTRO is the right choice if you want to

✓Shorten design-in cycles with the right EMEA accounts
✓Establish and grow EMEA business without a local team
✓Access ecosystem relationships already in place
✓Build a repeatable EMEA growth engine, not a one-off deal

Who QNTRO Is For

✓Semiconductor or wireless IoT companies selling successfully outside EMEA and ready to expand
✓Teams evaluating EMEA who don't have a local presence or team yet
✓Companies that want senior industry expertise, not a junior contractor

How QNTRO Works

Three modules. Start with the one that matches where you are. Combine or skip as needed.

Direction

Choose where to play before you execute.

We narrow down your priority EMEA markets and accounts, sharpen your positioning, and hand you an initial go-to-market package — before you commit real budget to execution.

Up to 8 weeks Low investment Clarity before scale

Good starting point if you haven't yet defined your EMEA target market.

Sprint

Prove what works with real customers.

We engage a broad set of prospects in your target market, then validate and stress-test the strongest 3–5 opportunities — handing you a qualified early pipeline and a clear-eyed report on what's working.

90 days Medium investment Proof before scale

Works standalone if you already know your target market and need customer proof.

Scale

Turn proven traction into a repeatable growth engine.

We operate as your EMEA sales arm — converting pipeline, activating partners, and building the playbooks that turn early wins into a growth motion you can repeat.

6+ months Tailored business model Repeatable growth

Works standalone if you already have EMEA traction and need to grow it.

Most engagements start with Direction or Sprint — but every module works on its own. Come to us with existing traction and plug straight into Scale, or book a single Sprint or Direction with no further commitment.

Sparring

Senior-level feedback, available across every engagement.

Get a direct line to Bernd and Barbara whenever you need it — a gut check on a market entry idea, a second opinion on positioning or pricing, or a quick read on how customers or partners are reacting. Fast, practical, and available without booking a full engagement.

QNTRO Network

Beyond strategy and hands-on execution, QNTRO connects you to specialist expertise exactly when you need it — available as add-on support alongside any module above.

Product Marketing

Positioning · messaging · value proposition

Commercial Enablement

Pitch decks · outreach · account plans

Marketing Communication

Content · web presence · events

Product Management

Requirements · roadmap · pricing

Development Support

HW/SW/PCB design support

GTM Organizational Setup

Resourcing · skills · operating model

A Few Questions You Might Have

Do I have to go through Direction, Sprint, and Scale in order?

No. Each module works standalone. Many clients start with just a Sprint, or come to us with existing EMEA traction and plug straight into Scale.

How does Sparring work if I'm not in an active engagement?

Sparring is available on its own — you don't need to be mid-Sprint or mid-Scale to book time with Bernd or Barbara for a second opinion.

What if I already have an EMEA presence?

That's fine — Direction and Sprint are most useful pre-market-entry, but Scale and the QNTRO Network are built for teams that already have a foothold and want to grow it.

Do I have to stay with QNTRO if I generate traction and want to build my own team?

No. QNTRO's business model is built around flexibility rather than long-term lock-in. If you generate traction and decide you're ready to build your own team, you're free to do so — there's no minimum commitment period or exit penalty.

Intelligent market entry for semiconductor and wireless IoT companies in EMEA